Kathrin Englmann-Moosburger Brandification Interview

Interview with Kathrin Englmann-Moosburger – Head of Brand & Communication at Neumarkter Lammsbräu

As Head of Brand & Communication at Neumarkter Lammsbräu, Kathrin Englmann-Moosburger is an expert for consistent brand management and charging brands with credible storytelling. As a manufacturer of sustainable organic beverages for several generations, Neumarkter Lammsbräu as a brand stands for living values and taking responsibility. We talked to Kathrin Englmann-Moosburger about authenticity and why a brand cannot always be everybody’s darling…